Tyler Yates
Project Description

This project involved creating a unique mac and cheese brand from the ground up, including packaging design for three distinct flavors. The challenge was to develop a playful yet cohesive visual identity that could carry across each product variation while appealing to a wide audience. Through consistent use of typography, color palette, and illustration style, each flavor—while visually distinct—fits seamlessly within the overall brand system.

Client

School Project

Programs Used

Photoshop
Illustrator
Indesign